Sketch Icons Social Ads
Fisher Investments | Finance
Project Overview
This social media ad design was created as a part of a proactive creative initiative. I was inspired by a previously top performing concept that I had also created, featuring themed icons. At the time sketch and watercolor portraits were performing well in our social banners, and I took inspiration to use hand-drawn icons in this new design. These ads became some of the top performing social ad concepts and were expanded to most of the Fisher country markets and additional themes.